PERSONA BY MARINA RINALDI

Persona is the sister line to Marina Rinaldi, the luxury plus-size label owned by Italian fashion house Max Mara. The label is targeted at a younger demographic of women who want express their individual style without giving up on the desire to follow trends.

The brand approached me to create 70 animated GIFs for their social media channels using images from their most recent campaigns. The result was a series of quirky and playful animations that captured the spirit of the brand.

Share:

Project Details